IP for the Creative Arts

This session helps participants understand what type of business assets may be protectable by copyright, and other considerations. What can be considered for copyright protection:

• Advertising and promotional materials
• Instructional manuals
• Educational materials
• Software
• Website
• Artistic elements of logos (e.g., product logo artwork)
• Product design & packaging (rarely protected by ©)

• Requirements
• What is NOT protected
• What is required to secure protection and why registration matters
• What is the Registration process
• Ownership
• Infringement
• Fair Use
• Common myths and more